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2ª edição do Pernambuco Mostra Moda apresenta rodada de negócios voltada para a indústria de moda bebê e infantil

Foto: Divulgação

“CMBK – Conexão Moda Bebê & Kids” acontece nos dias 10 e 11 de junho, no Cais do Sertão, no Recife. Evento reforça o potencial do setor que atingiu faturamento superior a R$ 31 bilhões em 2023

O setor de moda infantil e bebê tem se destacado, a cada ano, como um dos maiores impulsionadores do crescimento da indústria de vestuário brasileira. O Estudo Mercado Potencial de Moda Infantil e Bebê no Brasil 2024, desenvolvido pelo IEMI – Inteligência de Mercado, mostra que, em 2023, a moda infantil no Brasil alcançou a marca de RS 31,2 bilhões de faturamento, um aumento de 3,4% em valores nominais, em relação a 2022. Ainda com base em dados de 2023, são 5,9 mil unidades de produção no país, aumento de 7% no número de empresas, em relação ao ano anterior.

Diante de um cenário tão promissor, a 2ª edição do Pernambuco Mostra Moda, realiza, nos dias 10 e 11 de junho, no Cais do Sertão, no bairro do Recife, a primeira rodada de negócios voltada, exclusivamente, para o setor de moda bebê e infantil no estado. É a CMBK – Conexão Moda Bebê & Kids, iniciativa do NTCPE (Núcleo Gestor da Cadeia Têxtil e de Confecções em PE), que conta com realização conjunta do Sebrae PE e tem apoio do Governo de Pernambuco, por meio da Secretaria de Desenvolvimento Econômico.
A rodada de negócios terá 40 estandes, com roupas e acessórios para o público de 0 a 12 anos de idade, e cerca de 100 compradores de vários estados brasileiros. “A CMBK nasce com a proposta de fortalecer o mercado local, sendo uma oportunidade para que os participantes possam ampliar a distribuição, conquistar novos clientes e consolidar suas marcas no setor”, afirma Pedro Miranda, diretor-presidente do NTCPE.

Para os lojistas convidados, que passaram por uma seleção qualificada, a CMBK representa uma chance de se aproximar das principais marcas de moda infantil e bebê de Pernambuco. O evento de rodada de negócios reúne os maiores nomes do setor em um ambiente planejado para promover conexões, parcerias e negociações vantajosas e confiáveis.

“A expectativa é de que seja gerado, nos dois dias do evento, um volume de negócios em torno dos R$ 3,5 milhões, o que deve consolidar a CMBK como um importante instrumento para a expansão do setor e de fortalecimento da indústria de vestuário de nosso estado”, ressalta Wamberto Barbosa, diretor de Gestão Estratégica do NTCPE.

Gilson Gonçalves, analista do Sebrae, destaque a relevância de Pernambuco neste segmento de moda: “nosso estado e Santa Catarina são os dois maiores produtores de confecção infantil, detendo, juntos, algo em torno de 45% do market share nível Brasil. Como o setor vem crescendo, historicamente, entendemos que é preciso continuar investindo e essa primeira edição da CMBK nasce desse pensamento. Com os investimentos necessários, vamos compreender cada vez melhor o universo infanto-juvenil. E essa passa a ser uma das estratégias de acesso ao mercado no portfólio das soluções para a cadeia produtiva da moda aqui no estado de Pernambuco”, conclui.

Serviço: CMBK – Conexão Moda Bebê & Kids
Realização: 2ª edição do Pernambuco Mostra Moda
Apoio: NTCPE (Marco Pernambucano da Moda) e Governo de PE (Sec. Desenvolvimento Econômico)
Data: 10 e 11 de junho
Local: Cais do Sertão – Av. Alfredo Lisboa, s/n, Bairro do Recife
Informações: (81) 97307-3683
Endereço eletrônico: www.cmbk.com.br
Instagram: @conexaomodabebekids e @pemostramoda

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  1. ltsv-brandenburg.de diz

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